Thanks to trusty ol’ Instagram, I’ve been able to find a whole host of new paleo/real food products to try over the past couple of years. The subject of this post is one of my favorite insta finds to date: Chameleon Cold Brew Coffee.

In 2013, I discovered bulletproof coffee. In 2014, I discovered cold brew coffee. Happy happy joy joy that I did. Earlier this year, I’d seen Chameleon pop up on a few accounts that I follow. When I found myself working for 3+ weeks in Austin, TX back in June, a market called Royal Blue Grocery was conveniently located directly across the street from my hotel. (To anyone who lives in Austin, I envy you and your ability to shop at RBG all the time.)

Inka Chips, Jeni’s Homemade Ice Creams and Chameleon were just a few of the amazing items I was able to snag on the daily. RBG is one of the reasons I fell in love with that town. Austin’s on the short list of places that I’d like to drop everything and move to once my job allows it. One day… one day. Back to the morning awesomeness.

Occasional Faileo IG Find: Chameleon Cold Brew Coffee Concentrate

From Chameleon’s site…

We custom roast every ounce of Chameleon Cold-Brew for more than 16 hours using only 100% organic, Fair Trade, hand-selected Central and South American Arabica beans and purified Texas Hill Country spring water. Our unique cold-brewing process, combined with thoughtful attention to detail in our bottling process, results in a delicious, smooth, highly caffeinated, less acidic coffee that can be enjoyed hot or over ice. Coffee perfection, cold-brewed in Austin, Texas.

The cold brewing method Chameleon uses delivers the smoothest cup of coffee that I’ve ever had. As a member of corporate America who at one point or another has been on the clock every single hour of the day, my schedule can get somewhat funky. Funky schedules breed the need for caffeine. My point: I’ve had a lot of coffee in my 29 years on this planet. This stuff is my personal favorite.

Chameleon sells both concentrate and ready-to-drink varieties that come in Black Coffee, Mocha and Vanilla. From concentrate, you mix with equal parts water and concentrate. So far, here’s what I’ve come up with:

• MOCHA + Swiss Miss Hot Chocolate + Peppermint Marshmallows
• VANILLA + Coconut Milk Creamer
• ANY FLAVOR + Black Coffee + Kerrygold Grassfed Butter + Coconut Oil = Bulletproof!

I may have discovered Chameleon right as they began to launch a multi-state distribution plan. Their web store was down from June to December – I wishfully stalked their site on a regular basis. Live near a market that sells Chameleon? LUCKYYY. Through many a sad tweet that their web store down and that the 3 Whole Foods within a 35-minute radius of me did NOT carry Chameleon, their web operation finally was back up and running in December!

PRICING: You’ll be happy with the price if you are able to purchase from a brick and mortar store. Shipping’s a little steep (it has to keep cool, so 3-day is the least expensive option offered), but if you do the math, it’s still cheaper than buying Starbucks on the daily and TASTES SO MUCH BETTER.

Online, an 8-serving bottle of Coffee Concentrate goes for $11.00/ea as part of a 3-pack. A ready-to-drink 6-pack goes for $18.00. Both allow you the option to hand pick each bottle’s flavor.

To all my coffee drinkers out there – next time you see Chameleon on the shelf, give it a try! Your taste buds will love you for it.